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Study: U.S. Consumes More Digital Media Than TV for First Time

Posted by News Monde On 19:43 No comments

Study: U.S. Consumes More Digital Media Than TV for First Time


The amount of time Americans spend consuming digital media is set to eclipse the amount of time spent watching television for the first time this year.
According to an eMarketer study released Thursday, Americans spend four hours and 40 minutes online using either a mobile device or a computer, compared with four hours and 31 minutes watching TV.
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The big jump in the past three years is due to the rise of mobile Internet. In 2010, Americans spent just 24 minutes a day consuming non-voice media on their phones. In 2013, the rate catapulted to two hours and 22 minutes of mobile consumption (more than five times higher).
Statista's chart below shows American media consumption in 2010 and 2013

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